We love this little app from DDB, made to save paper and fabulously simple.
The app is called “Save paper, save trees” – massively inventive. Basically, once the app is installed, any time the user goes to print anything, the cursor changes to a chainsaw, and a message pops up saying “Save paper, save trees. Please do not print out this e-mail. Thank you!”.
If you go ahead and print anyway, it makes the sound of wood tearing and trees falling. If you change your mind, the saw stops and birdsong plays.
We’re surprised nobody thought of it before, and it is a little sanctimonious, but it’s a nice effort nonetheless.
(source: Frederik Samuel)


Need to save paper!